Press Release

Experienced Executive Joins SD as Senior Advisor

CORALVILLE, IA, October 1, 2009 -- Structured Dynamics announced today that Steve Ardire has joined its executive management ranks as senior Advisor. For the past 15+ years, Steve has provided incisive business strategy and development, product marketing, and sales consulting services to early stage software startups. His focus is semantic knowledge discovery, enterprise information management, Enterprise 2.0 and related. His strength is to establish value - defined through the customer - as the guiding mind-set for all customer interactions.

"As our technology foundation solidifies, it is time for us to ramp up outreach to Global 2000 companies," said Michael Bergman, Structured Dynamics' CEO. "Steve is a perfect choice for us and extremely knowledgeable in the relatively new semantic enterprise space; we now have the right senior team to expand our market presence," he added.

"I've been actively looking for winning companies and winning strategies targeting the semantic enterprise for nearly five years," said Steve Ardire. "Structured Dynamics has a capability and message across the entire enterprise stack that is among the best I've seen."

Since the early 1990s Ardire has held senior executive, consultant, business development or strategy positions with a slate of advanced software companies, including iQuest Analytics, Trampoline Systems, fourthcodex, Broadstrokes, SchemaLogic, The Kelvin Institute, SCT Global Education Solutions, LifeF/X Networks, Big Science Company, Cartia, Microsoft, and Stellar One Corp. He has been instrumental in setting business development strategies and achieving revenue goals.

Ardire has a BA in geology from Franklin & Marshall College and an MBA from the University of Connecticut. He and his family reside on the Olympic Peninsula in Washington state.

About Structured Dynamics LLC

Structured Dynamics assists enterprises and non-profit organizations to adopt Web-accessible and interoperable data. The basic premise is that the data itself becomes the application. Via structured, linked data and a combination of products and Web services, information in any form and from any source can now be integrated and made interoperable. Linked data is based on open standards to interconnect any form of relevant information on the Web -- on demand and in context. The company Web site is at; it is headquartered in Coralville, IA.

Press Contact:
Michael K. Bergman
Structured Dynamics LLC
Tel: 319/621 5225